It's Jolly Time! The popcorn, seen here in an advertisement from 1954:
And a black and white ad from 1967:
And, of course, the "Now" - here we have the lighter microwave version. I've got to admit that my favorite kind is still just popping plain old regular popcorn in my old popper with oil, and then pouring (real) melted butter over it. And salt, naturally.
Daddy used to make his popcorn with parmesan cheese - and that's really good, too!
How do you like yours?