Saturday, June 27, 2015

Vintage Wranglers From Seventeen Magazine

As I often do, I am revisiting a subject today. When I find more vintage advertisements for a particular product, even if I have already written a post on the subject, I feel the need to do another ( and even a third, if I'm in the mood!)
Today, we have vintage ads for Wrangler jeans and sportswear.
All of these gals are looking "behind" them.......
 
"You have to look for the "W" because it's silent".
 
Keep looking, ladies.......
Let's find that darned "W".....
I don't see it!
I think these cowgirls all dressed in white found it; they're actually from an ad for Avondale fabrics, featuring Wrangler sportswear:
Those ads were all from the 1960's.
Now, here we are in the 70's, and "Wrangler thinks Americans spend too much for clothes."
And "Wrangler thinks Americans should get what they pay for".
I think that's very thoughtful.
And they're "doing something about it".
By this time, they had adopted their new slogan,
"Wremember the "W" is silent."
(Please see my previous Wrangler post, here, if you are interested.)

7 comments:

Tina Dawn said...

I like those different prints, and the high waists. Love T

Gail Travis said...

Last week my 15 year old granddaughter got a pair of red Keds. The original price was $39.95. We got them half price. I was very surprised that she wanted them. I have some navy and some white ones I have gotten at yard sales or thrift shops. I really enjoy your blog. I remember Seventeen magazine. Like seeing the patterns also. Did a lot of sewing when I was in high school. I learned how to sew on a treadle machine by grandmother had received when my mother was born in 1915.

Heidi Ann said...

Tina - I like the prints, too - they're so cute!
Gail Travis - Thank you so much for commenting! I have no way to contact you directly, but I'm glad you found us! (I don't know if you will even see this.)I may have had some Keds when I was young - or a similar brand. I am so glad you are enjoying the blog, and I hope we hear from you again!
Heidi

Patti said...

Way cute! I made my boyfriend a patchwork shirt like the one pictured above, and a short gathered skirt with wide suspenders for the Sadie Hawkins dance. I thought we looked so cute! Those were fun - and colorful - days!

Diane said...

Cool ads! Love the first 70s one with all the colors. And a pink jean jacket-- love it!

GSGreatEscaper said...

Those bright gold jeans in the 4th picture? I had them. Wore them to an evening ball game at Fenway Park in the late 60s with a charcoal cableknit sweater and a white turtleneck. (September, probably 1969.) I think those were the only pair of Wranglers I ever had - they were too expensive and I was not allowed to wear pants to school until 1970.

Jill said...

Love those ads - Wrangler was probably my first pair of Jeans!!!