It's all about Wranglers today. Blue Bell Wranglers, seen here in this 1960 advertisement:
This gal looks pretty cute in her rolled up Wranglers, circa 1962:
Do you know "How To Wrecognize a Wreal Wrangler?"
"With our jeans, it's a cinch. The famous "W" is stitched on in plain sight." The ad above is from 1969.
The remaining examples are all from 1970, including these anglers in Wranglers:
Wranglers with embroidery:
It looks like they were pretty darned popular in numerous patterns and colors!
Wrangler. Real. Comfortable. Jeans.
Wremember the "W" is silent.
In the late 60's, they had a contest you could enter to come up with a new slogan. I remember that Tina came up with something that we figured was a sure winner, but hers was not the one they chose.
Unfortunately, neither of us can remember now what it was!
Wrangler. There's a bit of the West in all of us.