First up, here is an advertisement for white cake from 1954:
And one from 1956; that Blitz Torte looks pretty good to me!
This portion of an ad from 1964 shows the variety of mixes that were available at that time:
The next advertisement is from 1965 - sorry it looks so bad, it was on the back of a well-worn magazine:
This ad from 1967 features a photo of a Lady Baltimore Cake and a George Washington Cherry Cake, and also a recipe for Chocolate Cream Torte:
From 1968, "Cookies from a cake mix? Here's how!"
with a recipe for chocolate chip cookies: 
And here's another one from 1968, with a recipe for Pineapple Upside Down Cake:
And yet another from '68, with yet another recipe:
Here's how their Classic Yellow Cake Mix looked in 2006:
And Spice Cake in 2006, with a recipe on the box for Old Fashioned Applesauce Spice Cake
And this is how they look "Now" , below in the next three photos which were all taken recently at the supermarket:
I think you'll agree that they still have quite a variety to choose from!
4 comments:
Wow. what a post to wake up to on a Monday morning! A nice piece of yellow cake with chocolate icing for me! I wonder if we made the pineapple upside down cake for Daddy? They all look yummy, the fudge marble especially. Love T
johns fave is yellow cake with dk choc icing. we have started making this yummy white cake recipe that everyone loves - i will have to send it to you sometime.
If I haven't mentioned, Duncan Hines is one of the brands that Proctor & Gamble sold off, since it had become a marginal part of the company.
Oh my word! Googled to find a photo of Mr. Duncan Hines, and found you gals. Love this post! Thanks for taking me back to kitchens of my childhood. Wouldn't have guessed I could get so excited looking at cake ads, but I'm smiling ear to ear. Thanks!
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